Essential Rules For Effective Email Marketing
If you want an email campaign to succeed, you don`t want to offend anyone when sending your messages. Turn off a consumer with your email and you can be sure they`ll tune out your message. Don`t let this happen to you! A message that earns respect makes sales. That`s why our first topic for discussion is email etiquette. (Later in the course, we`ll talk more about how to write an email sales letter.) Train yourself to always -- and I mean ALWAYS -- stick to the rules below when crafting your email message. => RULE #1 - ALWAYS WRAP YOUR LINES AT 65 CHARACTERS OR LESS Whenever you write an email, always format the lines so that they`re 65 characters, or less, across. To do this, you may need to do a "hard return" by hitting "Enter" at the end of the line. Wondering why to limit your lines to just 65 characters? (Good question! It shows you`re thinking.) There are two reasons that "less is more": -- The first thing to remember is that looking at a computer screen for a long time causes EYE FATIGUE for many readers. The shorter span of characters across the screen makes reading easier and more appealing to the recipient of your email message. -- The other reason to go short instead of long is this: some email clients AUTOMATICALLY ENFORCE LINE-WRAPPING at 60-65 characters on received messages. If your email is wrapped at 70, the content will arrive all "chopped up." This makes it unattractive...and worse -- unappealing. -- Tip within a Rule #1: Email clients such as Outlook Express allow you to SET THE LINE-WRAP to any character-width you choose. That means you won`t have to hit Enter each time after typing 65 characters. Makes life easier! Look out for the other tips... QUOTES
Success does not consist in never making blunders, but in never making the same one a second time. Josh Billings The secret of success in life is for a man to be ready for his opportunity when it comes. Earl of Beaconsfield |
Top Ways To Earn From HomeHome based business are on the rise. The internet makes it easy for people aspiring to transition from a traditional 9-5 or make some extra money from home. Here are some of the top ways to earn from home.
#1 Freelancing Freelancing is simply selling a service without a long term contract. You can offer any number of services. Writing, graphic design, transcription, editing, audio creation, photography, and even voice over services can all be offered as a freelancer. Freelancing gives you the ability to pick and choose the projects you work on and whom you work with. It provides you with the freedom to set your rates and to choose when you work and when you don’t. #2 Information Marketing Information marketing is exactly what it sounds like, it’s making money by selling information. We’re an information hungry society and we often turn to the internet to help solve our problems. Whether you need to stop back pain, learn how to train your dog or learn how to be a parent to your teenager, we all have problems we want to solve. Many times information marketers make their living writing books and reports. However, information marketers also create software products, or have them created for them. You can hold teleseminars or offer an online course. The key to being a successful information marketer is finding a topic you’re passionate about and researching supply and demand. There are tons of niches just waiting for a motivated entrepreneur. #3 Affiliate marketing Affiliate marketers earn a commission on products or services they sell. Generally, affiliate marketers create a website around a niche topic. They use content to build an audience and drive traffic to their website. In their content they promote, review, and link to the sales pages of the products or services they represent. For example, a person could create a website around pet health and be an affiliate for companies that provide products and services that support pet health. Affiliate marketing can be a very lucrative home based business. Like information marketing the key is to find a niche you’re passionate about and to research supply and demand. You’ll also want to research affiliate products and services. Other ways to start a home business include direct sales, selling a product, coaching and membership sites. There are a number of ways to make a living from home. Find the business model that’s right for you and enjoy! HINTS on 100 Words that have sales appeal Add sale punch to describe your merchandise or sales offer - use one of the following words. It may be helpful, used alone, or with other words. They have been selected from successful ads for your convenience in preparing copy. Absolutely.. Amazing.. Approved.. Attractive.. Authentic.. Bargain...Beautiful.. Better.. Big.. Colorful.. Colossal.. Complete.. Confidential.. Crammed.. Delivered.. Direct.. Discount.. Easily.. Endorsed.. Enormous.. Excellent.. Exciting.. Exclusive.. Expert.. Famous.. Fascinating.. Fortune.. Full.. Genuine.. Gift.. Gigantic.. Greatest.. Guaranteed.. Helpful.. Highest.. Huge.. Immediately.. Improved.. Informative.. Instructive.. Interesting.. Largest.. Latest.. Lavishly.. Liberal.. Lifetime.. Limited.. Lowest.. Magic.. Mammoth.. Miracle.. Noted.. Odd.. Outstanding.. Personalized.. Popular.. Powerful.. Practical.. Professional.. Profitable.. Profusely.. Proven.. Quality.. Quickly.. Rare.. Reduced.. Refundable.. Remarkable.. Reliable.. Revealing.. Revolutionary.. Scarce.. Secrets.. Security.. Selected.. Sensational.. Simplified.. Sizable.. Special.. Startling.. Strange.. Strong.. Sturdy.. Successful.. Superior.. Surprise.. Terrific.. Tested.. Tremendous.. Unconditional.. Unique.. Unlimited.. Unparalleled.. Unsurpassed.. Unusual.. Useful.. Valuable.. Wealth.. Weird.. Wonderful. How annoyed are you by those raucous auto dealership commercials where the guy with the obnoxious voice is screaming at you why you need to come on down and buy a car TODAY? I know that as soon as I see or hear one of those commercials starting, I change the channel. QuotesIf you would create something,
you must be something. Johann Wolfgang von Goethe Every artist was first an amateur. Ralph Waldo Emerson The more difficulties one has to encounter, within and without, the more significant and the higher in inspiration his life will be. Horace Bushnell Life has no smooth road for any of us; and in the bracing atmosphere of a high aim the very roughness stimulates the climber to steadier steps, till the legend, over steep ways to the stars, fulfills itself. W. C. Doane The man who makes a success of an important venture never wails for the crowd. He strikes out for himself. It takes nerve, it takes a great lot of grit; but the man that succeeds has both. Anyone can fail. The public admires the man who has enough confidence in himself to take a chance. These chances are the main things after all. The man who tries to succeed must expect to be criticized. Nothing important was ever done but the greater number consulted previously doubted the possibility. Success is the accomplishment of that which most people think can't be done. C. V. White |
QuotesWho aims at excellence will be above mediocrity; who aims at mediocrity will be far short of it.
Burmese Saying In absence of clearly defined goals, we become strangely loyal to performing daily acts of trivia. Author Unknown Don't bunt. Aim out of the ballpark. David Ogilvy Try not to become a man of success but a man of value. Albert Einstein If you have built castles in the air, your work need not be lost; that is where they should be. Now put foundations under them. Henry David Thoreau Inspiration and genius--one and the same. Victor Hugo To find what you seek in the road of life, the best proverb of all is that which says: "Leave no stone unturned." Edward Bulwer Lytton |